What’s Trending – April 2017

In April, online trending topics focused on ANZAC Day, the United Airlines fiasco and the divisive Netflix series 13 Reasons Why.

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Why Your Business Needs Social Proof

Struggling to build a legion of fans that really ‘trust’ your brand? Sounds like you need to bolster your business with social proof.

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What’s Trending – March 2017

Trending topics in March focused on local happenings in Australia – like Cyclone Debbie and the end of Daylight Savings – and new movies and television shows.

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Google Exact Match Update

When Exact Is Not Exactly Exact

Exact keywords were just that – keywords that would only show when there was an exact match between the users search query and the advertisers keyword.

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