Airways Aviation – Lead Generation

Airways Aviation


Airways Aviation is a leading global educator in aviation. They bring together international companies with more than 30 years of aviation experience to offer world-class flight training for aspiring pilots from locations around the world including the UK, Asia and Australia.


Sodafizz partnered with lead agency Incling to manage a Facebook Advertising and Search Engine Marketing (SEM) campaign for Airways Aviation.


The campaign goal was to boost brand awareness and engage potential students, encouraging them to sign up for a course information pack via the Incling designed landing page. Our activity resulted in a 4.52x increase in projected leads.  Additionally, 30% of the Facebook leads became Fans of the Airways Aviation Facebook page during this campaign, effectively opting in to receive ongoing communication via social media.

“We partnered with Sodafizz to develop and execute a global social and search strategy for our client Airways Aviation, a leading aviation training academy.

Our goals are to increase brand awareness but also to generate student enquiries across multiple regions.

Sodafizz took the brief and ran with it providing us with insights and opportunities to not only meet our goals but exceed them.”

Morgan Drew

CEO, Incling

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4.52x projected leads

4.44X projected impressions

174% projected clicks

47% projected Cost Per Click

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