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What we did
Recognising the importance of using social media in a brand appropriate way, leading furniture and design brand Coco Republic engaged Sodafizz to develop an innovating, design-focused social media campaign.
Targeting three key platforms – Facebook, Twitter and Instagram – we created the #AtoZDesign campaign featuring alphabet-themed, design-related posts, images and links created to engage the design-conscious Coco Republic brand aficionados.
User activity was closely monitored and content optimised based on these results, delivering an entire month of professional content designed to entertain and inform followers.
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Website visits up 272%
Social engagement up 59%
Total Social reach up 42%
Viral reach up 49%
“Sodafizz has been consulting to Coco Republic on many different aspects of digital marketing for the past two years. We are particularly happy with our first social media campaign #A-ZDesign which was not only mindful of our brand ethos but also delivered great results. We highly recommend the team who are approachable, knowledgeable and really assisted us in taking the first step with search and social media. “