How quickly can Google Ads start generating leads?

Google Ads can drive traffic and leads from the day campaigns go live, often within 24 to 48 hours of launch. The first two to four weeks are typically a learning and optimisation phase where targeting, bidding, and ad copy are refined based on real performance data.

How much should I budget for Google Ads, and what does Sodafizz charge?

Ad spend is separate from the management fee and is paid directly to Google. Sodafizz keeps management pricing flexible rather than a fixed package, tailored to industry, campaign complexity, and goals, with a realistic starting ad budget recommended as part of the strategy.

Is there a minimum contract length for Google Ads management?

Sodafizz asks for a minimum of three months, allowing campaigns to move through the learning phase and gather enough data to optimise properly. Beyond that, clients are not locked into long contracts, and several clients have worked with Sodafizz for five plus years.

What's the difference between Google Ads and SEO, and which should I start with?

Google Ads is paid, immediate, and stops when spend stops. SEO is organic, slower to build, but keeps generating traffic without ongoing spend. Businesses needing leads immediately should start with Ads, while those building for the next 12 or more months should run SEO alongside it.

Which Google Ads formats does Sodafizz manage?

Sodafizz runs campaigns across Search, Shopping, YouTube, and the Google Display Network, using text, image, and video ad formats matched to the business's goals and where customers are in their buying journey.

Will a senior team member manage my Google Ads campaigns?

Yes, Google Ads campaigns are managed directly by a senior member of the Sodafizz team, not handed off to a junior or offshore operator, with over 20 years of hands-on experience across automotive, real estate, education, and ecommerce clients.

How does Sodafizz measure whether a Google Ads campaign is working?

Performance is tracked through conversions, cost per lead or sale, and return on ad spend, rather than clicks or impressions alone, with regular reporting tied to actual business outcomes such as leads, sales, or bookings.

Google Ads - SEM/PPC

Sodafizz works closely with you to learn about your business goals and create a Google Ads strategy best aligned with your brand objectives. Google Ads activity runs across Search, Shopping, YouTube, and the Google Display Network using text, image, and video ads.

Why Choose Sodafizz for Google Ads?

At Sodafizz, our expert team is dedicated to developing and managing Google Ads campaigns that deliver measurable results. Our approach ensures that your ads are seen by the right audience at the right time, maximising your return on investment.

Benefits of SEM/PPC with Sodafizz

Targeted Reach
Our strategies ensure your ads reach a highly targeted audience, increasing the likelihood of conversions.

Flexible Budgeting
Google Ads allows for precise control over your advertising spend, ensuring you get the most out of your budget.

Measurable Results
Track the performance of your campaigns with detailed analytics, allowing for ongoing optimisation and improved ROI.

Increased Brand Awareness
Our Google Ads campaigns enhance your brand’s visibility across multiple platforms, helping you reach new customers.

Versatile Ad Formats
Utilise text, image, and video ads to engage your audience across various channels, from search results to YouTube.

Our Google Ads Process

Business Goal Alignment
Comprehensive Campaign Setup
Continuous Optimisation
Performance Tracking and Reporting

Google Certified

Case Study - SuperFeast

Learn how Sodafizz transformed SuperFeast’s Google Ads performance! By restructuring their campaign setup and implementing an updated strategy we achieved an 11+ ROAS over two years. Our tailored approach ensured SuperFeast's brand and market-leading position remained strong while optimising for outstanding results.

“Isaac and the Sodafizz team are more than just an agency to us; they're genuine members of our team. Their strategic expertise has led to amazing ROI and outstanding organic SEO results. Sodafizz is the perfect partner for driving business success.”
— Mason Taylor - CEO

SEM Case Study

Google Ads Agency Byron Bay

Sodafizz specialise in creating and managing high-performing pay-per-click (PPC) campaigns from our office in Byron Shire. Our extensive experience with Google Ads allows us to expertly manage keyword bidding, ad copy creation, and performance optimisation to maximise your return on investment. We have a proven track record of success with international, national, and local clients, driving targeted traffic and increasing conversions. With over 20 years of expertise, we ensure your Google Ads campaigns deliver exceptional results, boosting your business’s online presence.

Unlike SEO, Google Ads can drive traffic and leads from the day your campaigns go live, often within 24 to 48 hours of launch. The first 2 to 4 weeks are typically a learning and optimisation phase where we refine targeting, bidding, and ad copy based on real performance data, so results improve significantly after that initial window.
Your ad spend is separate from Sodafizz's management fee and is paid directly to Google. We keep our management pricing flexible rather than a fixed package, tailored to your industry, campaign complexity, and goals. We'll recommend a realistic starting ad budget as part of your strategy, then optimise from there.
We ask for a minimum of three months, which allows campaigns to move through the learning phase and gather enough data to optimise properly. Beyond that we don't lock clients into long contracts, several of our clients have worked with us for five plus years and that kind of long-term relationship is genuinely what we aim for.
Google Ads is paid, immediate, and stops when you stop paying. SEO is organic, slower to build, but keeps generating traffic without ongoing spend. If you need leads now, start with Ads. If you're building for the next 12 plus months, SEO should run alongside it. Most established businesses run both in parallel.
We run campaigns across Search, Shopping, YouTube, and the Google Display Network, using text, image, and video ad formats matched to whichever combination suits your business goals and where your customers actually are in their buying journey.
Yes. Your Google Ads campaigns are managed directly by a senior member of our team, not handed off to a junior or offshore operator. With over 20 years of hands-on experience across automotive, real estate, education, and ecommerce clients, we stay closely involved in the strategy and day-to-day management of every account.
We track conversions, cost per lead or sale, and return on ad spend, not just clicks or impressions, vanity metrics don't pay the bills. You'll get regular reporting tied to your actual business outcomes, whether that's leads, sales, or bookings.