Successful Search Engine Marketing

What our clients say

"We are delighted with the service and results that Sodafizz has provided us in managing our social media and website content. They are knowledgeable, responsive and friendly, and we wouldn’t hesitate in recommending them as a digital marketing agency to others. They ROCK!"
Michelle Mitchell
Principal, LJ Hooker Lismore
"Since working with Sodafizz, we have seen the caliber of our web and social presence grow to reinforce our years of experience in the real estate industry, as well as our knowledge of the local Bangalow community."
Janice Maple
Principal, Elders Real Estate Bangalow
"We hired Sodafizz to create an integrated digital marketing strategy with the aim of boosting our profile as a leading Australian artisan bakery in the wholesale and retail sectors. We have some informative and engaging new websites, great social media channels and are very happy with our improved Google rankings on key terms relevant to our business."
Robert Gils
Sales and Marketing Director, Wild Breads
"We engaged Sodafizz to write new website copy for us to boost our search results ranking in a pretty competitive industry. Within the month, we were not only on the first page but ranking 1 & 2 for ‘real estate photography Byron Bay’! Visits to our website have increased 160%! We couldn’t be happier with this result."
Saul Goodwin
Owner, Property Shot Photography
"Isaac Brandon and the team at Sodafizz were an outstanding company to work with. We initially engaged Isaac to manage our search campaigns for Lexus. Isaac was also brought on to help with other clients under the TMS banner. You are guaranteed quality work and quality advice."
Matthew Joyce
Former Digital Director, TMS Australia
"Through our partnership with Sodafizz, Isaac has been an amazing source of innovation and has been responsible for increasing the efficiency and cost effectiveness of our search campaigns by a significant margin."
David Morgan
Respondent Acquisition at Ipsos Interactive Services
"Sodafizz has been consulting to Coco Republic on many different aspects of digital marketing for the past two years. We highly recommend the team who are approachable, knowledgeable and really assisted us in taking the first step with search and social media. "
Justine Hall
National Marketing Manager, Coco Republic
“Sodafizz are smart, innovative and make it their business to understand how to use the web to grow your business. I would have no hesitation in recommending Sodafizz to your organisation if you are open to growing your results exponentially.”
Danin Kahn
Founder & Chief Eco Officer, Todae Solar
“When you're seeing ROIs in the 1000%s, you know you're getting quality service. Sodafizz 'gets' our business - and they certainly know theirs - the consistently impressive results speak volumes.”
Adrian Kennedy
Former Chief Executive, Skydive Australia
“We contracted Sodafizz to provide a complete digital newsletter production service - writing content, design, send and reporting. The resulting newsletter has been crucial communication tool for our organisation. We recommend the Sodafizz team for their experience, dedication and flexible approach.”
Naomi Dinnen
Former Executive Officer, GTANA
"Sodafizz has delivered a number of services to CS&HISC over 6 years including: feature writing, website content management and social media, and production and distribution of a monthly online newsletter. Sally’s work was always of a high-quality and delivered on time and to budget, making Sodafizz an integral part of our communication planning."
Rhoni Stokes
Communications Manager, CS&HISC

Oct 29, 2011
Sodafizz
google adwords

Search Engine Marketing has proven to be one of the most cost-effective marketing solutions across most sectors.

Below are some of the key benefits of running a search campaign on Google, Bing and Yahoo!

Activity is transparent and accountable
Select the keywords to display advertisements
Users are self selecting, targeted and motivated
Auction model with cost per click (CPC) bidding
Immediate impact

Want to add some fizz to your search marketing campaign? We are going to let you in on a few of our favourite search marketing strategies

AdWords Conversion Tracking

Conversion tracking allows you to set up various goals on your website including key page visits or actions on your website such as completing a form. Simply add tracking tags to your website’s code, and link to your Google AdWords account . Read more on Google AdWords conversion tracking

Google AdWords Sitelinks

Sitelinks are an additional feature of Google Adwords where advertisers are able to display up to 10 additional links to their website, different to that of the main landing page for the ad. Read more on Sitelinks for Google AdWords

Google Mobile Ads

Smartphones sales in Australia are ever increasing. Google Adwords allows advertisers to set up campaigns specifically targeting mobile devices. Ads through AdWords are able to reach iPhones, Androids and more. Read more on Mobile Ads on Google AdWords

Click-to-Call Mobile Ads

Display a phone number alongside your text ad in your Google Adwords campaign for Mobile devices. The user has the option to click through to your website or as an alternative, make a phone call. Read more on AdWords Click-to-call feature

Device Targeted AdWords Campaigns

Google Adwords allows advertisers to set up campaigns targeting by devices, including tablets and other mobile devices with browsers. This allows you to set up separate campaigns so that you can tailor your messaging specifically for different devices . Read more on AdWords Device Targeting

Sodafizz is a Google AdWords Certified Partner, and have been running AdWords campaigns for the past 9 years (longer than Google have had an office in Australia).

We can help you deliver Successful Search Marketing campaigns.Contact Us

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