Hot Searches – August 2011 - Sodafizz

What our clients say

"We are delighted with the service and results that Sodafizz has provided us in managing our social media and website content. They are knowledgeable, responsive and friendly, and we wouldn’t hesitate in recommending them as a digital marketing agency to others. They ROCK!"
Michelle Mitchell
Principal, LJ Hooker Lismore
"Since working with Sodafizz, we have seen the caliber of our web and social presence grow to reinforce our years of experience in the real estate industry, as well as our knowledge of the local Bangalow community."
Janice Maple
Principal, Elders Real Estate Bangalow
"We hired Sodafizz to create an integrated digital marketing strategy with the aim of boosting our profile as a leading Australian artisan bakery in the wholesale and retail sectors. We have some informative and engaging new websites, great social media channels and are very happy with our improved Google rankings on key terms relevant to our business."
Robert Gils
Sales and Marketing Director, Wild Breads
"We engaged Sodafizz to write new website copy for us to boost our search results ranking in a pretty competitive industry. Within the month, we were not only on the first page but ranking 1 & 2 for ‘real estate photography Byron Bay’! Visits to our website have increased 160%! We couldn’t be happier with this result."
Saul Goodwin
Owner, Property Shot Photography
"Isaac Brandon and the team at Sodafizz were an outstanding company to work with. We initially engaged Isaac to manage our search campaigns for Lexus. Isaac was also brought on to help with other clients under the TMS banner. You are guaranteed quality work and quality advice."
Matthew Joyce
Former Digital Director, TMS Australia
"Through our partnership with Sodafizz, Isaac has been an amazing source of innovation and has been responsible for increasing the efficiency and cost effectiveness of our search campaigns by a significant margin."
David Morgan
Respondent Acquisition at Ipsos Interactive Services
"Sodafizz has been consulting to Coco Republic on many different aspects of digital marketing for the past two years. We highly recommend the team who are approachable, knowledgeable and really assisted us in taking the first step with search and social media. "
Justine Hall
National Marketing Manager, Coco Republic
“Sodafizz are smart, innovative and make it their business to understand how to use the web to grow your business. I would have no hesitation in recommending Sodafizz to your organisation if you are open to growing your results exponentially.”
Danin Kahn
Founder & Chief Eco Officer, Todae Solar
“When you're seeing ROIs in the 1000%s, you know you're getting quality service. Sodafizz 'gets' our business - and they certainly know theirs - the consistently impressive results speak volumes.”
Adrian Kennedy
Former Chief Executive, Skydive Australia
“We contracted Sodafizz to provide a complete digital newsletter production service - writing content, design, send and reporting. The resulting newsletter has been crucial communication tool for our organisation. We recommend the Sodafizz team for their experience, dedication and flexible approach.”
Naomi Dinnen
Former Executive Officer, GTANA
"Sodafizz has delivered a number of services to CS&HISC over 6 years including: feature writing, website content management and social media, and production and distribution of a monthly online newsletter. Sally’s work was always of a high-quality and delivered on time and to budget, making Sodafizz an integral part of our communication planning."
Rhoni Stokes
Communications Manager, CS&HISC

Sep 05, 2011
Sodafizz
search marketing

Hot Searches – August 2011

August 2011 saw a wide range of news, sports and social related events top Australian search history.

The below issues and events are the Sodafizz hot 5 searches for August 2011:

Daniel Morcombe

Another tragic event created large interest was in relation to Daniel Morcombe. With a man being charged for his murder on August 13 and the ongoing search for remains generated huge search volume during the entire month.

London Riots

These horrific events took place in early August lead to huge volumes of searches across Australia. With many Australians and Ex-pats having strong links to England there was great interest to find out news and other information via search.

Australian Census

This nation wide, once every 5 years, survey took place on August 9 2011. With the option, for the second time, to fill the form online with “eCensus” many Australians were searching for more info leading up to the Census date.

AFL

As the national premiership continued into its penultimate month of the season increase searches were made into results, teams, players and news. With several signings and changes to coaching staff occurring in the month as well as a build up in interest as the finals get closer.

Sydney City To Surf

This Sydney fun-run occurred on August 14 driving huge interest, especially from NSW, in the lead up to the event as well as afterwards as entrants searched and compared performances. There was nation-wide interest in the race as many donors to the charity event had vested interest.

Search is an ever changing environment, staying atop of online trends can work to your advantage in your online marketing campaigns.

Get in touch to see how Sodafizz can help you with your Search Marketing campaigns using online trends to help drive more traffic to your online business.

hot searches

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