Hot Searches – September 2011

Aussies showed their true sporting colours, with sporting events dominating the search history report for September.

Below are the Sodafizz hot 5 searches for September 2011

Rugby World Cup

With this once every 4 years international event taking place just over the ditch, there was huge number of searches made in Australia about the World Cup, Teams and Players. Many people searched for more info about the scheduling of games as well as results.

AFL

September speaks finals for AFL fans, as well as the Brownlow Medal taking place, there was large volumes of AFL related searched made during September. These related to Teams, Players, Fixtures, Results as well as huge interest in the sports Best & Fairest awards, The Brownlow Medal.

US Open Tennis

As Sam Stosur made her way into History by taking out this prestigious event, there was huge interest in this Tennis event from Australia. Many searches relating to her and the event including fixtures and results made it a highly searched event.

NRL

As the Finals took place in the lead up to the Grand Final, there was increased interest in NRL related searches. This included increased searches relating to Teams, Players, Fixtures & Results.

Weather

As Spring started, there was a increase in temperature, especially felt by the big cities. The usual spring changes in weather lead to increased searches about weather forecasts and readings.

Search is an ever changing environment, staying atop of all online trends can be used in your online marketing campaigns to work to your advantage.

Get in touch to see how Sodafizz can help you with your Search Marketing campaigns using online trends to help drive more traffic to your online business.